Smartr365 rakes in £1m in funding from Fig

Personal finance solution provider Smartr365 has raked in £1m in a funding round from Fig VC.

Smartr365 offers financial advisors with a clearer platform to help offer clients informed decisions. The solution gives an advisor the ability to access all a client’s financial data, including mortgages, insurance, pensions and investments. Tools available on the platform allow for users to identify the best mortgage and equity options or receive robo-advice on insurance and mortgage.

The technology platform also offers direct submission of applications to lenders, auto case-updates, and offer progressions, to help automate the mortgage process.

This line of funding will be used to support the development of its mortgage support capabilities.

Smartr365 Conor Murphy CEO said: “We are different to every other company in the ‘mortgage-tech’ space right now. Everybody else is either looking to build a new brokerage from scratch, or use technology to create a new network to run themselves.

“The Smartr365 model is entirely different. We are not building something just for ourselves and nor do we want to tie brokers in to a restricted business model; we simply want to develop the best technology platform possible and make it available to every broker in the UK, with complete freedom to use Smartr365 to fit their own processes – and run their businesses – however they see fit.”

Fig has made several other FinTech investments over recent years including customer financial information verification solution MOGO and foreign exchange price comparison platform The Money Cloud.

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