launches freemium service after closing its Series B, a data security automation platform, has collected $50m in its Series B round which was led by General Catalyst.

Mayfield also contributed to the round.

This investment comes just months after the cybersecurity company collected its Series A and brings its total equity raised to $84m. is also launching new products including a freemium service for data subject request fulfilment. It is also releasing a self-service portal that simplifies onboarding of a variety of privacy compliance solutions.

The cybersecurity startup enables businesses to be responsible for their customer data and meet privacy regulations. It can automatically find all personal data within an organization across on-premise cloud data systems and mapping data to its owner.

Companies can also leverage the platform to automate consent revocation across systems and vendor assessments, and lower time and costs of meeting data requests.

General Catalyst managing director Dr. Steve Herrod said, “We have closely watched the team execute on their mission and it’s convinced us to double down on our investment in the company. The team has leveraged its deep enterprise cloud security, data protection and governance expertise to build a unique PrivacyOps platform that customers are excited about.

“Privacy of personal information is of growing concern across the globe, and is very well-positioned to help companies properly provide this privacy and comply with increasing regulations.”

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