Europe’s most valuable privately owned FinTech company Klarna has rolled out a new iOS price drop widget allowing consumers to stay on top of the latest deals and sales.
The idea is that the new service will enable users to keep track of products they like and if their price change.
“With online shopping becoming the new norm and as people prepare for the upcoming holiday season, the Klarna app can play an integral role in simplifying this busy shopping period,” said Daniel Lange, senior product director at Klarna.
“With these new features, we want shoppers to feel in control while getting access to all of the best products and brands in a simple and tailored way, all from the comfort of home.”
Klarna was named as Europe’s most valuable privately-owned FinTech company in September after it raised a $650m round and pushed its valuation past the $10.6m mark, also landing it a place in the coveted decacorn club.
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