Digital payments firm Cantaloupe acquires Yoke Payments to take on the micro-market payment sector

Digital payments company Cantaloupe has acquired the assets of Delicious Nutritious LLC, dba Yoke Payments, a Los Angeles-based micro-market payments company for an undisclosed sum. 

Through the acquisition, Yoke’s point-of-sale platform will now extend this offering to provide self-checkout while seamlessly integrating with Cantaloupe’s inventory management and payment processing platforms.

Through the acquisition, Cantaloupe said it is investing in the fastest-growing segment of unattended retail by extending its solutions to any micro market point-of-sale. Micro-markets act as walk-in vending machines, utilising self-checkout tech to expand retail into locations that require unattended payment capabilities.

Cantaloupe develops and provides end-to-end technology solutions for the unattended retail space. Cantaloupe’s Seed Market package enables operators to optimize their micro market businesses by integrating route scheduling, warehouse pre-picking and reporting for markets, vending, office coffee services and pantry.

Cantaloupe chief executive Sean Feeney said, “Micro markets are the fastest-growing segment of the unattended retail industry. While through Seed Markets we already provide logistics and payments services for thousands of micro-markets, we knew that extending our fully integrated solution to point-of-sale was important to our customers.

“Having worked with Yoke for the last four years, this acquisition was a natural progression of our relationship.”

Yoke’s technology integrates with more than 40 major platforms, enabling faster onboarding through a plug-and-play setup that simplifies operations and reduces costs, creating a profitable and scalable micro-market solution for small and medium businesses. Yoke’s mobile capabilities facilitate a direct line of communication between merchants and consumers, too. This enables promotions, coupons, and loyalty and rewards programs, all helping to increase customer engagement and retention.

Yoke co-founders Michael Johnson and Benjamin Thomas will be joining the Cantaloupe team.

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