Acrisure said through this acquisition, it will gain usage of QuickInsured’s (QI) proprietary digital sales funnel, a technology that provides multiple insurance solutions to customers.
According to Acrisure, QI’s technology provides access to top-rated carriers, eliminating the time-consuming shopping process while providing consumers with the best insurance products for their needs.
The company said this technology platform will allow it to drive further revenue growth by leveraging the significant number of client transactions in its real estate services division, utilising QI’s existing digital sales platform to offer these customers personal line insurance policies. The company added its plan is expand this capability across multiple verticals.
Greg Williams, co-founder, chairman and CEO of Acrisure, said, “QuickInsured is another important technology ingredient that will help streamline and simplify processes for our clients and sales professionals. We’re obsessively innovating ways to better serve our clients, while expanding products and services across all verticals. QI’s proprietary technology helps us do just that.”
Terms of the transaction were not disclosed.
Acrisure recently raised $725m in Series B-2 preferred equity, which saw its valuation rise to $23bn.
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